Sour Apples and Googling for Deals
The last week contained big announcements from Apple and Google at WWDC and SES conferences respectively. Apple announced new desktop and server hardware as well as a few new features from its next operating system, code-named Leopard. Google and Fox Interactive linked up in a three-year search and advertising deal worth over $900 million and added video search to the Google homepage, dropping Froogle from the list.
Om says he will never buy another piece of Apple hardware. The form-factor previously known as a laptop is burning laps during an already hot summer and causing us to place our notebook computers on a table at home, work, or cafe. Be sure to watch out for battery recalls to avoid a battery acid explosion in your lap! How long will it be before the first laptop-burn lawsuits pop up, damaging the skin of the elderly and indie-hipsters alike?
Google beat out Yahoo!, Microsoft, and others for the rights to power search and text-based advertising on Fox Interactive Media properties including MySpace and IGN. Google guaranteed payments of $900 million over three years if Fox Interactive meets site traffic and performance goals. MySpace and IGN continue to grow in the U.S. and expanding into international markets giving Google access to a younger audience and better ad targeting if they can monetize the traffic.
This week's PodSession, Sour Apples and Googling for Deals, is 21 minutes in length, a 10 MB download.
It's a pretty lively podcast this week as Om and I have some fun during our discussion and generally a pretty good flow. Enjoy!
Comments
You also mentioned in the podcast some webmaster tools. One by Google (http://www.google.com/webmasters) and one by Yahoo. What are some of the other good web site management and search optimization tools out there that you recommend?
Posted by: Byrne Reese
|
August 17, 2006 2:06 PM
Yahoo! Site Explorer is a good way to keep track of your site through the eyes of Yahoo! search crawlers.
Posted by: Niall Kennedy
|
August 17, 2006 2:16 PM